News & insights

LinkedIn, without a doubt, is a booming platform and offers professionals an opportunity to build industry connections and expand your business network.

Your logo should represent the core values of your company in a way that appeals to your target. Your designer should ask targeted questions about your history, goals, mission, competitors, customers and market position. Also make sure that your brand is consistent - versatility and adaptability.

Interacting with your site should be easy and enjoyable. They expect nothing less than seamless navigation through the pages to effortlessly find the information they’re looking for. Your site is more than a marketing tool - it needs to be managed. The only way to identify areas for improvement in UX is with analytics, data tracking, and patience.

Don’t know a thing about Facebook Ads? Don’t worry – we’ve got you. Here, you’ll find a simple step-by-step guide on how to navigate the realm of Facebook Ads.

The eCommerce market has been growing exponentially alongside advancements in technology, and is expected to continue growing further. If you’re a retailer and you don’t already have an eCommerce site, it’s time to jump on the bandwagon. If you do already have an eCommerce site, it is imperative that your site be updated to include current search engine optimisation (SEO) and user experience practices.

Wireframes are essentially visual blueprints that serve as a skeletal framework to a webpage. They are created to arrange and organise elements on a webpage, including how interface elements and navigational systems will interact with each other. Wireframes are generally created by business analysts and user experience and visual designers, among others.

SEO is focused on developing and improving organic search engine results. SEO includes both technical and creative elements required to improve rankings, drive traffic and increase awareness in search engines.

Display Marketing, Targeted and focused campaigns are resulting in impressive conversion rates and huge boosts in audience and brand engagement.