/ SERVICES

A hybrid creative marketing agency, Anchor provide a full spectrum of services to bring your ideas to life.

Getting the results you want requires an understanding of how different services can work in sync towards a common goal. It’s not magic. It’s (mostly) not luck. As consumers leave digital data and footprints all over the web, every insight is a clue on how to entice them to become your customers.

With some of the leading creative talent in Australia, Anchor will provide integrated services and creative services. Rather than having to turn to different firms for different services, you’ll place your project in one set of capable hands. From initial brainstorming and discussion about how you can attract more leads and customers right through to testing and refining your approach, we see the big picture.
services

Combining technical savvy with creative flair, we offer a unique interwoven approach to multiple marketing services including:

Strategy

What are your goals? It doesn’t matter if you don’t know the way to reach them yet. We can help you map that out. We can gain an in-depth understanding of your business and its needs with workshop facilitation, and work with you to create a consistent brand positioning statement.
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Brand Strategy

Build a connection with your customers that goes beyond your logo. What do you promise? What do you want people to feel when they see your brand? Using direct and digital marketing campaigns, collateral design and production and social media content, we can help you shape public perception and build a positive reputation with our marketing services.
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Creative

Creativity is very important to us. Every business is unique. Cookie cutter solutions don’t work, and creative services should be personalised for the right results.
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Brand Identity & Communication

Build a connection with your customers that goes beyond your logo. What do you promise? What do you want people to feel when they see your brand? Using direct and digital marketing campaigns, collateral design and production and social media content, we can help you shape public perception and build a positive reputation.
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Graphic Design

First impressions last, and you only get one chance to make the right one. With our graphic design solutions, one is all you need. Design dictates action, which is why we optimise for both user experience and user interface (UX and UI) to motivate web users to take it.
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Web Design & Development

As a full-service creative marketing agency, our approach to development and design reflects our collaborative ethos. Our creatives come up with powerful design and content, our developers code it into the website. Each side uses their skills to build a strong and consistent web presence.

Our multifaceted approach to web content goes beyond text and graphic design. We also number photography and film, illustration and animation among our services.
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Performance

In the ever-shifting world of performance marketing, two important priorities are keeping up with the changes and standing out from the crowd. Anchor consistently drive and track your search engine rankings and conversions with our marketing services. The beauty of performance marketing is that you only pay for results, such as views and conversions, and the return on investment is high. We can keep it that way with our insights, experience and up-to-the-minute understanding of new developments.
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SEO (Search Engine Optimisation)

Common sense, best practice and SEO aligned with your business goals – that’s us! We know how to optimise and – just as importantly – we know what. We optimise not just for search engines, but for human eyes.
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PPC Management

We’ll uncover the words your potential customers are using to find businesses like yours, and help you appear in their line of sight. With pay-per-click advertising, you choose how much you’re willing to spend. And if you’re using the right strategy, you can double every dollar at the very least.
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Google Ads

Track, measure and see fast results with Google Ads. Anchor can use Google’s PPC program effectively, strategically targeting your ideal customers in a way that ensures not a dollar is wasted. Testing allows you to continually refine your approach to reach the front page of Google’s search results and stay there.
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Facebook PPC

Facebook is a powerful rival to Google in terms of potential for targeted advertising and conversions. With properly planned and executed campaigns, you can find exactly the right kind of customers there.

Anchor leave no stone unturned in the pursuit of your target demographic, so our approach also includes advertising in spaces as diverse as LinkedIn and Bing.
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Content Marketing

With Anchor, you can find the right words to tell your story your way. Our copywriters write to inform and to entertain, not just to tick boxes with the search engines.

Our writers see the big picture: thinking, researching and writing strategically across the whole campaign. Our content entertains, engages, informs and sells.T

o find out more about the services we offer and how they all fit together, drop us a line and embark on your own voyage to success.
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