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Landing Page

Powerful Landing Pages

Dynamic, versatile, adaptive. Set sail from the right landing.

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Landing pages

Landing pages don’t work in conflict with your website. They are simply an add-on marketing tool like a promotional flyer.

Think of your website as your digital shopfront. It represents your brand and showcases all the stock on the shelves. Landing pages are the non-pushy salespeople that show customers the product they’re looking for, answer their questions, and help them buy it.

Why not just use an existing web page?

Landing pages are focused sales pages. Their job is to promote a specific service, product, special or promotion in a simple, clean and concise way.

With the right strategy, purpose, message, design and development, a great landing page will keep your customer focused.

Without the distraction of a bunch of other products, services and choices, it’s so much easier to go ahead and convert.

That’s what an Anchor landing page does.

We don’t ride the waves, we direct the tide
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Conversion Driven
A/B Testing
Versatile & Quick

How an Anchor landing page is done

A/B Testing Capabilities

We create multiple versions of the same landing page to test design, messaging and calls to action. They can be split between audiences – meaning three users might see an alternate variation at any one time. We analyse the results and performance of each page.

Speed and Agility

We use a very adaptive platform allowing for fast turnarounds and rapid response changes according to user data analysis. If we spot a pattern, we can quickly influence user behaviour.

Dynamic keyword insertion

This feature enables us to replace selected words with the terms users search for in Google Ads. When it comes to relevance, quality score and low cost per click, this is a powerful tool.

Analytics

We’re data crazy. All traffic and user footprints are tracked, recycled and stored. Data is efficiently used to improve current and future campaigns and achieve maximum ROI.

Perfect companion
to your campaigns

You haven’t arrived until you’ve safely landed at the right destination.

Ever clicked on an ad for a specific product or service and been directed to the website home page? That’s not good enough. Being forced to wander around a site searching for what peaked your interest is not a great customer experience…so very few people do it.

People love landing pages. Google wants landing pages. You need landing pages.

The more campaigns you create, the better the results – when you work with us.

Portfolio

In digital marketing, the better it looks, the better it works.
Doing business online is all about experiences – if someone can click or swipe away from your site in milliseconds, first impressions really count.

With results and experience with clients like this:
  • Our Success
    “I have nothing but praise for Colin, Joe and the Anchor digital team for their consistent hard work, passion, dedication and depth of knowledge that they have shared. From assisting in creating our brand, to AdWords, SEO, & social media planning; they are unstoppable.”
    Nathan Canilho
    General Manager Cryo Australia
    Succeed with us
    Our Success
    “I started working with Joe and his team this year to help launch Bridj; a new on demand public transport in Sydney. In the first few weeks of the campaigns we achieved downloads equivalent to our first three months of predictions. Since then we have seen exceptional results unlike any we have achieved in any other location. The team at Anchor are easy to deal with and responsive and truly are an extension of our internal marketing team.”
    Holly Hooper
    Head of Marketing Transit Systems
    Succeed with us
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    Australia & New Zealand
    Brisbane
    2 Warner Street, Fortitude Valley, Qld 4006
    t: 07 3036 0994
    e: info@anchordigital.com.au
    New Zealand
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    e: info@anchordigital.co.nz
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