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Design & Development
Code is everything

ACTION YOUR IDEASDEVELOP YOUR BUSINESS

A web development agency that will design your story and develop your business. Not just build a website.

Technical web development

Coding is more important than many people realise. The smoother and cleaner the dev work, the better the user experience. In a nutshell, superior technical development means incredible results for you.

Our mantra

Take a unique approach with us

No easy roads. If there’s a better way (and there almost always is) we find it.

Develop towards the bigger picture, your business goals.

Prioritise optimal site speed, usability and responsiveness.

Test, test and retest. Don’t assume it’s perfect – even when it is.

Continue to learn and innovate.

Coders need to develop themselves too.

UX and UI Analysis

How to create a website that compliments your brand, works towards business goals and exceeds customer expectations.
The perfect blend of user experience and interface development.

It’s a methodical auditing process

  1. Learn about your objectives: The more we know about your business the more we develop purpose into every inch of code.
  2. Discover how you’re getting there: Only then can we deliver the perfect story to the perfect customer.
  3. Technical audits: Optimise and closely monitor site speed and mobile friendliness with every step.
  4. Deep dive visitor and engagement analysis. Build it and they’ll come, build it well and they’ll stay.
  5. Split test, adjust, improve CTA’s: Are your customers performing the actions we’ve asked them to?
  6. Conversion rate optimisation: A separate yet still UX complimentary data driven process. CRO streamlines your customer’s path to conversion; from browser to buyer.

UI is the vessel, the horizon and the deep blue. UX is the feeling you get as you cruise the waves, soak up the sun, and breathe the salty sea air.

Your Prototype

This is where we start to see it all coming together. From concept to creation.

We partner very closely with you in the prototype development stage. You’ll receive detailed design mockups and development links for your comment, revision and approval.

  1. Our pre-prototyping process includes a comprehensive site wireframe – a visual guide to the framework of your website
  2. We decide on the colour palette, the fonts and style/s of imagery and media.
  3. We present your prototype and mockup pages in real time to welcome your feedback and questions.
  4. We can make live edits so you can see and feel the difference then and there
  5. Based on your feedback we work on revisions, changes and fine tuning
  6. Once approved it’s over to our developers to code with optimal speed and responsiveness in mind.

We love this process, and you’re with us every step of the way. Together we ensure your brand, products and/or services are portrayed accurately, with attention to detail; and strategically in line with your objectives.

Client presentation is one of the most important stages of development. It should be thorough, transparent, and overall…

a really great experience for you.

Development

The power of 1’s and 0’s.

We are a full service website development company.
Meaning, you don’t get tossed from one office to another and back again.

Our creatives fashion powerful content and design, our developers code it into the website. All of these functions are performed collaboratively in-house.

Our technical team is first-class.
A crew who make the impossible, possible.
Being innovative in code is their idea of fun.

Have you ever asked, “wouldn’t it be great if we could…?”
Well, now you can.

We have the tools, and the talented builders of the digi world.

What do we love to build?
  1. Ecommerce website design
  2. Custom websites and landing pages
  3. WordPress development
  4. Mobile or web apps
  5. CMS websites, you name it.

But most of all we develop to build long lasting client relationships.

Responsiveness

Is everything

Lightning fast speed and responsiveness on all devices is now critical. People and search engines rank speed and mobile friendliness very highly because they are major criteria for a positive user experience.

Google wants their customers to be happy with the answers they find. Slow non-responsive websites don’t make people happy. Soon they simply won’t appear in search results.

Our technical team are a high performance crew. We seek innovative ways to make your digital assets faster, neater, friendlier, better. It’s second-nature to code for the speed and efficiency that humans and bots expect.

Testing

Is also everything

You can’t improve anything without data. We use every tool in our kit to test, tweak and refine your site. Beautiful metrics and measurements allow us to track and analyse just about everything. Site security, forms, carts and CTA’s, page content, SEO, indexing, design, code and strategy…

Everything that contributes to the success of your website.

We ensure all systems are in place and efficiently integrated. With a thorough tailored setup, goals and conversions are accurate, data is properly filtered, user footprints are found and followed. Reports are detailed and crystal clear.

The Essentials:

  1. Google Analytics
  2. Google Tag Manager
  3. Search Console
  4. Google My Business
  5. and tons of ridiculously helpful (and expensive) software

PASS
PASS
Our Success
“I have nothing but praise for Colin, Joe and the Anchor digital team for their consistent hard work, passion, dedication and depth of knowledge that they have shared. From assisting in creating our brand, to AdWords, SEO, & social media planning; they are unstoppable.”
Nathan Canilho
General Manager Cryo Australia
Succeed with us
Our Success
“I started working with Joe and his team this year to help launch Bridj; a new on demand public transport in Sydney. In the first few weeks of the campaigns we achieved downloads equivalent to our first three months of predictions. Since then we have seen exceptional results unlike any we have achieved in any other location. The team at Anchor are easy to deal with and responsive and truly are an extension of our internal marketing team.”
Holly Hooper
Head of Marketing Transit Systems
Succeed with us
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    Latest From Our Blog
    Must-Do UX And UI Strategies For Effective User-friendly Web Design
    Everything You Need To Know About Wireframes, Mockups and Prototypes In Modern Web Design
    Australia & New Zealand
    Brisbane
    2 Warner Street, Fortitude Valley, Qld 4006
    t: 07 3036 0994
    e: info@anchordigital.com.au
    New Zealand
    Coming Soon
    e: info@anchordigital.co.nz
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